Creative Director: Alexandra Clotfelter
Development: Shayna Symons
Deliverables: Full redesign of responsive website
See the live site here.
FitMetrix is a very cool fitness software that turns going to the gym into a 360-degree interactive experience. It allows for group heart rate monitoring in real time, gyms can set up their own branded app, and even gives personal trainers their own portal through which they can manage and monitor their clients' progress.
Due to their rapid success, FitMetrix came to me with a desire to upgrade their website to fully showcase their growing platform and all it has to offer. The site is fully responsive and is designed to be beautiful and informative on any screen.